Topic 2: Business Planning with Charitable Focus
In this unit, we will learn about the processes and steps to setting up a business. In particular, we will learn how businesses can also be used to achieve goals conducive to furthering human development and sustainability.
The context which this unit will be based on is the Masarang Foundation in Indonesia. Palm oil is one of the country's exports but has led to serious environmental problems such as deforestation and loss of biodiversity. In order to conserve the natural environment without affecting the underlying economics of the country, the Masarang Foundation advocated growth and sales of Sugar Palm which has proved to be a very good alternative to Palm Oil.
Lesson 1 - How Evil is Palm Oil?
Click for the lesson PowerPoint
In this lesson we will look at Palm Oil, its uses and the impact of its use on the environment and local communities. Is it "evil"? Well some would certainly say so!
The main task this lesson will be answering the lesson title through one of the following mediums;
•A cartoon in Powtoon
•A 45s film trailer filmed on your phone and edited in iMovie
•A government interruption announcement on TV
•An Airplane safety speech
•A weather report
•A Supervillain
•A half time team talk
TIP - REMEMBER that the question asks HOW EVIL, not "Give me some facts about Palm Oil" - You MUST answer the question!!
You will be self assessing your work- we will be looking at Communication and Thinking Critically.
Click for the template self assessment sheet
The following are resources that should help your research and learning;
The amazing sugar palm
WWF.org - What is Palm Oil?
WorldWildlife.org - Palm Oil
Rainforest Rescue - Facts about palm oil and rainforests
wwf.panda.org - Palm Oil
Evilness of Palm Sugar
There are a multitude of issues here. Firstly palm oil itself is full of saturated fat and widely believed by most health experts to be bad for your health. But from an environmental point of view, the way in which palm oil is farmed and manufactured, leads to the destruction of the orangutan’s rainforest habitat. Because this mono culture is at odds with existing Malaysian and Indonesian rainforest ecosystems, it is also destroying the biodiversity of the region. The establishment of palm oil plantations on top of existing peat soils, which were until recently covered by peat swamp forests, leads to the release of massive amounts of greenhouse gas emissions. Due to increasing demand for palm oil, virgin rainforests are being decimated at a staggering rate, leaving orangutans nowhere to live. Displaced and confused, and having lost their source of food, the orangutans inevitably wander into the plantations, only to be killed by plantation workers, who often view them as pests. There are cases where orangutans have been run over by excavation equipment, doused in petrol and burnt alive, captured, tortured and shot. There are also bounties placed on orangutans because the mothers and babies are valuable on the illegal pet trade.
Palm Sugar
Refer to the following website
Masarang Resources Weebly
Download the document here,
Lesson 2 - Introduction to Entrepreneurship
Example Projects
Entrepreneurship is the process of designing, launching and running a new business. The people who create these businesses are called entrepreneurs.
Click for PPT here
Lesson 3 - Social Entrepreneurship
Social entrepreneurship is, at its most basic level, doing business for a social cause. It might also be referred to as altruistic entrepreneurship. Social entrepreneurs combine commerce and social issues in a way that improves the lives of people connected to the cause.
Click for PPT here
Lesson 4- Finding your team
PPT here
The most important thing in business is your team and it is arguably even more important than your idea because business is about execution at the end of the day. Why do you need to form a team? Because you are going to participate in a business competition and write a business plan about it. Both of these components will be assessed as part of the summative assessment.
What you need to do now
1) Form a group of 4-5 people
2) Assign different roles to different people
Descriptions of the different groups here
Start by thinking about your team name, roles and what you are going to do here.
Assessment information
The assessment notification is here
A template of the business plan is here
Lesson 5 - 10 (Business Training)
Market Research
In order to beat your competition, you need to know the market very well by conducting research about it.
Market research document here
Strategic Management- CEO
A chief executive officer (CEO) is the highest-ranking executive in a company, and their primary responsibilities include making major corporate decisions, managing the overall operations and resources of a company, and acting as the main point of communication between the board of directors and corporate operations. A CEO often has a position on the board; in some cases, she or he is even the chair.
The CEO oversees the business plan. A copy here
Accounting and Finance- CFO
Accounting is the language of business. It is the systematic and comprehensive recording of financial transactions relating to a business. Accounting also refers to the process of summarizing, analyzing and reporting these transactions to oversight agencies, regulators and tax collection entities.
A chief financial officer (CFO) is the senior executive responsible for managing the financial actions of a company. The CFO's duties include tracking cash flow and financial planning as well as analyzing the company's financial strengths and weaknesses and proposing corrective actions. The CFO is similar to a treasurer or controller because he is responsible for managing the finance and accounting divisions and for ensuring that the company’s financial reports are accurate and completed in a timely manner.
Accounting Workshop
Introduction to accounting here
Excel Example here
Same example in sheets here (Download your own copy to edit)
Excel Workshop (Extra)
1) Making Menus
2) Sums and Functions
3) Investment of Profits
4) Charts
5) Data validation and protection
6) Mr. Shire's Hotdog example
Human Resources Manager
A human resource manager has two basic functions: overseeing department functions and managing employees. That's why human resources managers must be well-versed in each of the human resources disciplines – compensation and benefits, training and development, employee relations, and recruitment and selection.
1) HR Planning Template
2) Human Resource Management Resource
3) Renumeration Plan
Marketing Manager
A marketing manager is someone who manages the marketing of a business or product. They can be responsible for several services or products, or be in charge of a single product. A marketing manager needs to have an outgoing, gregarious, and spontaneous nature
1) Corporate Identity
2) Marketing Strategy
3) Sales and Marketing Plan
Operations Manager
Operations managers play a leading role in managing both raw materials and personnel. Oversight of inventory, purchasing and supplies is central to the job. Human resources tasks include determining needs, hiring employees, overseeing assignment of employees and planning staff development.
1) Operations Plan
Lesson 11- Pitching
Powerpoint here
Assessment
Others
Being a CEO
Being the chief executive officer requires knowledge and skills in different areas.
Click for PPT here.